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Ronn Torossian

Founder and CEO, 5W Public Relations

Ronn Torossian is the founder and CEO of 5W Public Relations, one of the 10 largest independently-owned PR firms in the United States. With over 20 years of experience crafting and executing powerful narratives, Torossian is considered one of America’s most prolific and well-respected public relations professionals.

Since founding 5WPR in 2003, he has led the company’s growth, overseeing more than 175 professionals in the company’s headquarters in Manhattan. Torossian’s roster of client experience includes work for L’Oréal, Unilever, Walgreens, SAP NS2, Sparkling Ice, KRUPS, Zeta Global, Sinclair Broadcast Group, Wendy Williams, and others. He also has represented top global brands including Coca-Cola, McDonald’s and Microsoft.

Torossian was named the American Business Awards PR Executive of the Year and Entrepreneur of the Year and Ernst & Young Entrepreneur of the Year semi-finalist. An expert on crisis communications, Torossian has lectured on crisis PR at Harvard Business School, has appeared on CNN and CNBC, was named to PR Week’s 40 under Forty list, is a contributing columnist for Forbes and The New York Observer, and his book, For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations is an industry best-seller.

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