Dan Beltramo

Dan Beltramo has over 20 years of experience in leading data and analytics organizations predominantly in marketing and media. In 2020, PR Week named Beltramo as one of the top 25 most influential people in communications. Prior to joining Onclusive, Beltramo served as EVP of Product Leadership for all Nielsen marketing effectiveness products including marketing mix modeling; consumer segmentation; integrated big data measurement products including multi-touch attribution; neuroscience; and various other research and data platforms. Beltramo joined the company when Nielsen acquired Vizu, a venture that he co-founded which pioneered real time brand lift measurement in digital media. Before Vizu, he served as VP of Marketing at Instill, a data and analytics firm in the restaurant industry and before that, was a brand manager at the Clorox corporation. He began his career at L.E.K. Consulting. Beltramo holds an undergraduate degree in decision analysis and an MBA, both from Stanford University. He serves on the board of IRIS.TV, a contextual video marketplace and advises numerous technology startups.

Read more from Dan on Medium @dan-beltramo