Secrets of Co-Leading A Family Business

In recognition of Siblings Day, YPO speaks to two brothers and YPO members, Fred and Pascal Mouawad, who, along with their brother Alain, are leading their fourth-generation family business.

Since its inception in Lebanon in 1890, Mouawad has become one of the world’s leading luxury jewelry designers and watchmakers.

In 2010, for the first time in the company’s history, the leadership reins were handed over to three sons who are co-guardians of the brand.

The vision and endeavors of the Mouawad brothers have led the brand’s reputation for excellence to touch new heights with new Guinness World Records and tight connections with A-list celebrities.

In the following video, Fred and Pascal share their insights on running a business with siblings and the challenges of keeping a fourth-generation family business innovative.

Siblings Day 2019 | Family Business

Two brothers. One successful fourth-generation #family #business. Join us as we explore the insights of two extraordinary business leaders, @mouawad’s Fred and Pascal Mouawad, and their unique perspective on growing a family business. #SiblingsDay #live

Posted by YPO on Wednesday, April 10, 2019


YPO is the premier global leadership organization for more than 27,000 chief executives in over 130 countries and the global platform for them to engage, learn and grow. YPO members harness the knowledge, influence and trust of the world’s most influential and innovative business leaders to inspire business, personal, family and community impact. Today, YPO member-run companies, diversified among industries and types of businesses, employ more than 22 million people globally and generate USD9 trillion in annual revenues.